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01Insights
What the work teaches us — specific, practical, occasionally opinionated. No growth-hack listicles.
Mar 4, 20262 min read
Retention graphs don't lie. What 30 frame-by-frame audits taught us about the first three seconds — and the edit decisions that fix them.
Feb 16, 20262 min read
Not the hype version — the boring, specific workflows where AI agents quietly give small teams their week back, and the three places you should never deploy one.
Feb 2, 20262 min read
What should actually happen in the first three months — week by week, from discovery call to compounding results — and the red flags if it doesn't.
Jan 21, 20262 min read
AI answers sit above your blue link now. Here's what actually drives organic growth this year — and the tactics that quietly stopped working.